The film production process
The process that a film idea goes thorough in the modern time is different to the way it was in the Golden Age of Hollywood. The first step is the creation of the plot of the film; which is the cheapest production costs. Next the creators and others would create the outline for the film and insert their twist if necessary to grab the interest of the audiences’ attention creating the maximum profit possible. The investment of a studio or an independent investor would purchase the rights of the film. The next step would be the gathering of the people for the making of the film (screenwriter, producer, director, cast and crew). The final product of the filming is completed and sent to the studio. Then the studio or independent investor makes a licensing agreement with a distribution company. The distribution company places the number of copies that they would be suitable for the market. The distribution company screens to the prospective buyers representing the theatres. The buyers negotiate with the distribution company on the terms of the lease agreement. The final product of post production is sent to the theatres before the premier. The theatres show the film for a specified number of weeks based on the terms of lease. The public purchase the tickets that allow them to view the film in the theatres. Finally the end of the agreements the theatres’ send back the copies to the distribution company and make the payment on the lease agreement.
What is film distribution?
The film distributor is like the middle man that has the knowledge of the market and knows the most profitable company(s) to sell the product(s).
The distribution company makes the legal agreement with the creator(s) of the product; enabling them full possession of the film ideas and have the rights to utilise the film ideas to their disposal.
The distribution company makes the legal agreement with the theatres to make the number of copies of the film that the theatres desire; also the agreement contains the payment the theatres own the distribution company for the possession of the film for the time they obtained the film.
What was the Hollywood 'studio system' in the 1930's and 40's? In what ways is the process of film production, distribution and exhibition different today?
The process of film idea went through during the 1930s and 40s in Hollywood ‘Studio System’ was dramatically different due to the ownership of the film idea. During this time period the production, distribution and exhibition was all controlled by the creators of the film idea.
The company would have separate people coming up with the film ideas on a weekly based on the demand of the film entertainment which was high during this time period. Also to compete with the rival company(s) who would profit from your company not able to produce a new film production that week; which would lead to your company screening the same film production as the previous week. The repetition of the film production would encourage the potential customers to opt the rival company film production because of the new film production in rival company(s). This production deadline of a week would reflect of the efficient of the production team; however the quality of the film production would be reflected by the time spent on the filming and the post production. This is different to the current film productions because each production is concerned as a project and the time spent on the filming and the post production on the project can vary from 1 year to 3 years. The time spent on each project separately is definitely reflected on the quality of the film production being consistently higher compared to Hollywood ‘Studio System’ in 1930s and 40s.
The company would do its own distribution of the film productions which would be to distribute into their own theatres to gain all the profits for themselves.
The company would have their own theatres to gain all the profits for themselves and fully understand their current customers.
Horizontal integration
Horizontal integration occurs when a firm is being taken over by, or merged with, another firm which is in the same industry and in the same stage of production as the merged firm.
Vertical integration
Vertically integrated companies in a supply chain are united through a common owner. Usually each member of the supply chain produces a different product or (market-specific) service and the products combine to satisfy a common need.
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